go for the quick win that costs little, or spend more time on a robust solution?). In order to go get results, we must understand current goals and priorities, and cost/benefit tradeoffs (ie. Do the results match up with your goals? Is there more room for improvement? Were there unintended consequences (good or bad)? Beyond that, what matters is getting the work done and measuring the impact of this work after completing it.
We care about inputs to the extent that we want to Work smarter and be finding more efficient, effective ways to produce better outputs. The second part (“results”) speaks to the primacy of outputs. Whatever you do, avoid what Netflix calls “analysis paralysis”. Need copywriting, engineering or design resources? Recruit those colleagues by rallying them to your cause.
Need input or feedback? Chat with some colleagues on Slack. If there’s something you want to make, improve, change, or get rid of - go do it. The first part speaks to our strong bias toward action. You can think of this value in two parts: “go get” and “results”.